Aon agreed to buy Willis Towers Watson in an almost $30 billion transaction that combines the world’s second- and third-biggest insurance brokerages.
The all-stock deal, the largest ever for the industry, comes almost exactly a year after previous talks between the two companies broke down. Aon chief executive officer Greg Case and chief financial officer Christa Davies will lead the combined company, according to a statement Monday.
Brokerages, which help connect businesses looking for coverage with insurers, have been aggressively merging to diversify, boost commissions and serve customers who increasingly want to deal with fewer intermediaries. Marsh & McLennan, the largest broker, bought Jardine Lloyd Thompson Group last year for $5.7 billion. Willis Towers was itself formed in 2016 in an $8.9 billion merger.
The Aon deal “combines two highly complementary businesses into a technology-enabled global platform that is more relevant and responsive to client needs,” the companies said in the statement.
Willis Towers investors will receive 1.08 Aon shares for each of their shares, with existing Aon investors owning about 63% of the company once the deal is completed. Willis Towers Watson shareholders will get about $231.99 a share in stock. That’s 16% higher than the company’s closing price on Friday.
Last year, Aon and Willis Towers Watson pulled the plug on a proposed combination less than 24 hours after preliminary talks leaked. A Bloomberg News report thrust the discussions into the public, making it difficult for Aon to move forward because it was still refining the terms of its offer, people familiar with the matter
Irish regulations forced the disclosure of early-stage talks last year. Aon said at the time that it reserved the right within 12 months to set aside its announcement that it wasn’t intending to pursue a deal. While Aon was restricted from reaching out to Willis for at least a year, Willis was free to approach its pursuer, according to a person familiar with the matter.
The deal will add to earnings in the first full year of the combination, and provide annual pretax synergies and cost reductions of about $800 million by the third year, according to the statement. Willis Towers CEO John Haley will become executive chairman.
“We’re very confident in Aon’s ability to build shareholder value from this combination over time,” analysts at Keefe, Bruyette & Woods said in a note to clients.
Aon, which plans to keep its operating headquarters in London, fell 11% to $190.91 in early New York trading at 8:08 a.m. Willis Towers increased 1.3% to $202.25.
Aon was advised by Credit Suisse Group while Willis Towers Watson worked with Goldman Sachs Group.
