Every parenting stage comes with challenges, made even harder when juggling a busy work schedule. After having twins, former HR exec Nicky Rishi saw the need for a more accessible, comprehensive parenting support solution, and created an app to fill it.
“I became a mom during COVID, [and] nothing existed where I was not scavenger hunting on Google, looking at Facebook groups, wasting tons of time just trying to find answers,” Rishi says. “I was interested in creating a holistic, centralized platform — [like] Uber for parenting — where you’re one click away from finding the answer or to being on your journey towards your destination.”
