Strategic alliances can serve as an inexpensive foothold into the voluntary benefits marketplace for vendors that seek to broaden their product portfolio and distribution bandwidth, explains Ted Williams, president of Inter-Company Marketing Group, in an EBA Podcast.
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Look and learn before you ‘like’
Facbook has trickled down into the diseases management space for diabetics, while a study examining a chronic care program for heart disease shows that a sophisticated approach to harmonizing care can reduce health costs.