Brokers must work with employers to focus on engaging employees in their wellness programs, advises Nikki Duggan, Director of Well-Being Operations & Analytics Wellness at Healthways. Duggan spoke on a webcast, “The connected consumer: Driving engagement in health and well-being,” produced by the Massachusetts Institute of Technology’s AgeLab on May 18.
Wellness programs’ expanded value proposition has to be shown but sometimes it isn’t articulated well, Duggan notes. People want to raise their physical, social and mental well-being, but these solutions are falling short, she says.