Why the W2? Yes, it's a summary of taxable wages, but unless company healthcare contributions become, in fact, taxable aren't we just confusing the employee? So, you put a number in one of the W2's numbered boxes, and then leave the employee to decipher it, etc.?
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Most employers looking to inform and create positive employee relations around the money that's spend on benefits just clearly and straightforwardly communicate about it; employees share, company share and so on. I think the W2 idea is certainly more costly to employers, and in the end is a pretty lame, ineffective communications vehicle.
