One SHOP exchange thrives with aid from brokers

Published Updated 4 Min Read

While the Small Business Health Options Program, known as SHOP, element of the Affordable Care Act has failed to lift off in most states, Rhode Island’s state-run exchange — HealthSource RI — leads the pack of those that managed to get their programs up and running. One reason could be that the exchange worked closely with benefit brokers and advisers on their SHOP’s design and enrollment.

“Right from the start we’ve been involved. They’ve sought our opinion and input and they knew they needed to include us in order to drive enrollment. I think they’ve been receptive to what we’ve suggested,” says Jim Borah, senior benefits consultant at Cornerstone Group in Warwick, R.I. and member of the exchange’s Expert Advisory Committee. 


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