Benefits Think Beating benefits bewilderment

Published 3 Min Read

All across the country, millions of employees — including many of your clients’ employees — are suffering from a serious condition that I call “benefits bewilderment.”

Most of your clients’ employees start feeling benefits bewilderment around the time of open enrollment, when they’re confronted with confusing information about their benefit options — and, for many, the condition lasts year-round. Symptoms include: confusion, frustration, rampant sighing, the occasional use of profanity, the throwing up of hands, brain fatigue — and a strong tendency to make bad (and costly) benefit decisions. This condition could lead employees to actions like defaulting to last year’s plan even when a more cost-friendly plan — a CDHP, say — is being offered; or, ignoring voluntary options like long-term disability or critical illness insurance; or, not taking full advantage of an FSA.


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