Benefits Think How to sell, and open opportunities, year-round

Published Updated 4 Min Read

Last month I introduced you to the concept of the high-quality appointment as part of my sales system that cannot fail. As a reminder, a high-quality appointment must meet four criteria:

  • The prospect knows exactly what you are meeting about
  • The prospect has an interest in that idea or product
  • The prospect is a decision-maker or was referred by the decision-maker
  • The prospect is open to making a change

For reprint and licensing requests for this article, click here.


More From Employee Benefit News

Sign Up Form

Login Modal Form