401(k) convos give advisors inroads with next-gen clients

Published Updated 6 Min Read

stock.adobe.com

College grads entering new careers are being inundated with advice about working hard and living life to the fullest. Financial advisors would likely add one other thing — start taking advantage of 401(k) and employer matches right away.

Advisors are rarely taking on recent college graduates as clients, but they do often work with their parents. This graduation season then can be an opportunity for those advisors to talk to those clients about their children’s savings habits, reinforcing their value to those current clients and making inroads with the next generation.

Zoe Sagalow
Reporter

Zoe Sagalow covers tax and retirement issues for Financial Planning, bringing a decade of experience in financial policy and regulatory reporting to coverage that keeps advisors current on the rules … Read full bio


For reprint and licensing requests for this article, click here.


More From Employee Benefit News

Sign Up Form

Login Modal Form