Of all of the online tools you may use, your LinkedIn profile is probably the single most valuable. More often than you may be aware of, your prospects are going online prior to an appointment and doing a search of your name. Inevitably, your LinkedIn profile will appear in one of the top three spots and your prospect will definitely click that link. So here is the question: What will they learn about you?
I have reviewed hundreds of profiles for my clients, and with absolute certainty I can say to about 98% of you reading this: Your profile simply makes you look like every other group health agent that you are competing against.
