In the voluntary benefits business for more than a decade, Nashville’s Karen Quigley knows a tidal change when she sees one. With carriers increasingly entering the core voluntary market and health care reform looming large over the whole industry, Quigley knew it was time to adapt.
That’s when she found vacation benefit company Rovia and its DreamTrips Vacation Membership product. Rovia recently began partnering with benefit brokers. Quigley sells the vacation benefit through her company, Wellness Vacations. “In comparison to the other products that I sell on a voluntary basis, this one is extremely easy and as far as servicing, once that employee is signed up for the vacation benefit they simply go into the Web site and [Rovia] takes it from there,” she says.
