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There are three types of brokers: the transactional broker, the Zenefits-style broker and the new school premier broker but soon only one of them will be successful.
The old school broker is transactional in nature and renewal-centric, said Ernie Harris, executive vice president of Maestro Health, at the Private Healthcare Exchanges conference in Chicago recently. These brokers have been in business 15-20 years, get a case, get a commission check, and then dont do much, Harris said.
Kalish is a fomer managing editor of SourceMedia’s Employee Benefits Group.
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