Starbucks workers are winning the union fight on TikTok

By Jo Constantz
Published 4 Min Read

Bloomberg

The union battle at Starbucks has spread to TikTok. And the baristas are winning.

A TikTok account run by Starbucks Workers United, the group of employees aiming to unionize the world’s largest coffee chain, has taken off this month with several viral posts. One video showing employees staging a walkout after the firing of a coworker got more than 28 million views. In recent weeks, the account’s followers have ballooned from about 50,000 to more than 260,000.

Jo Constantz

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