Can tech give health plans a much-needed upgrade?

Published 5 Min Read

A doctor shows a patient something on an iPad while seated at a table; their heads are not in frame.
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Despite how much technology has transformed healthcare, health plans can still be frustratingly difficult to use. From finding a provider to figuring out your copay, seeking affordable care can seem like a murky process at best — and it’s causing Americans to avoid care altogether.

According to the KFF (formerly the Kaiser Family Foundation), one in four adults say they have skipped or postponed medical care because of costs. Given that Americans collectively owe at least $220 billion in medical debt, those fears aren’t necessarily unwarranted. However, a good health plan should encourage members to use it when they need it. And for health insurance company Centivo, easy access to a primary care provider, or PCP, is key to user-friendly, affordable health plan design. 

Deanna Cuadra
Senior Reporter

Deanna Cuadra is a senior reporter at Employee Benefit News. Her work covers healthcare, U.S. policy and reform, challenges faced by women and parents in the workplace and innovation in work culture … Read full bio


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