How will technology continue to change our industry? Ive been reading about Uber, which is changing the transportation industry. The taxi industry has been around for decades, but failed to evolve with the advent of various technologies and consumer needs.
Along comes Uber, currently valued at close to $50 billion. You can download their mobile application, which allows you to order a car with the click of a mouse. You have a choice of vehicles; they tend to be clean and efficient and your credit card is debited with the total cost (including tip) so no monies are needed at the point of sale. Once ordered, you receive an email or text with the name and picture of the driver, the type of car and license number and how long before they arrive. The UberX (usually a Prius) is less expensive than a taxi and the process is so much more enjoyable than the traditional taxi mode.