Each generation of workers has their own financial wellness priorities as they move through different chapters of life. And while companies can’t guarantee that their benefits will address the specific needs of every individual employee, they can implement offerings that are impactful for every generation. To do this, employers need to first understand what’s important to employees, rather than assuming their priorities.
The importance of this can’t be overstated for employers, especially when 49% of them believe they’re in complete support of their employees’ financial wellness — but only 28% of employees feel the same. There’s a clear disconnect between employers and employees on financial wellness support, and one that varies even more so across generations.
