Case Study

Reducing attrition & preterm births through digital women's health

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Today, there's huge competition to attract and retain the best employees, especially women and diverse talent. According to a recent study, 85 percent of CEOs agreed that diversity and inclusion enhance a company's performance, so the issue is high on their priority lists. HR leaders know that to attract and retain female leaders, they need to offer top-tier women's and family health benefits. And those benefits need to be tailored to the unique needs of employees. Especially for leaders who delayed having children and may be struggling with fertility.

But, what benefits have ROI? One organization struggling with retention, and high fertility and maternity care costs, found that including an end-to-end women's health and family building benefit was key. Learn how they invested in their offerings to see 4:1 ROI, 96% RTW and retention rate, and a 40% reduction in preterm births.