COVID-19 has disrupted virtually every aspect of American life, including the commute. As states consider when to reopen, companies of all sizes and across industries are rethinking how to safely get their employees to and from work.
How can advisers plan for benefits communication that will be telephonic/electronic (in all likelihood not in-person)? The panel will cover strategies to improve employee engagement and participation. If employers and advisers don't have new strategies to connect with employees, there will be a significant drop-off in: employee understanding of their employer-paid benefits; employee appreciation of the money their employer is spending on benefits (the 2nd paycheck); and employee participation in any voluntary (employee-paid benefits).
Just as the world's response to the pandemic has been shaped by analytics, your company's response to managing employee health in 2021 and beyond must be shaped by powerful analytics as well. Employers cannot use a one-and-done approach given the situation is evolving and persistent.
These are unprecedented times for benefits professionals. They are at once managing healthcare costs, supporting employees through COVID-19, balancing employee healthcare needs and dealing with fluctuating budgets.