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Wellness plans, just like any other benefit an employer offers, are only effective if employees are aware of them and understand their features and advantages. Effective communication is critical to employee engagement, says BeAdvised contributor Doug Mantz.

One of the most troubling areas that brokers and agents hear from clients is how to address the growing incidences of obesity and diabetes. But the answer is as complex as the problem, says EBA Contributor Susan Rider.

EBA Contributor Dr. Ronald Leopold worked for a large carrier with product lines in the “non-medical health” space and their sales associates knew health care was king. But that's about to change. Here's what is inevitable and the questions to ask yourself to be ready.

No matter who wins on Nov. 6, it’s wise to assume that health care reform will stand and plan accordingly. There are 3 things health benefit managers can do for the 2013 renewal and set a smooth transition to the post-reform world.

As leaders in the industry and the steward of the 2nd largest expense for clients (benefits), your role is to be the strategic adviser to clients. In the absence of clarity, paralysis often sets in and without forward progress businesses don’t last long.

Most insurance and benefits agencies have no formal marketing plan, but it is time to get serious, says BeAdvised Contributor Wendy Keneipp, and here is how to execute your new marketing plan.

What can brokers learn from their HR counterparts? Read as a benefits manager shares what she has learned from reviewing results of disease management, wellness, and claim savings reports.

Technology and the Internet have made consumers more informed. So how can those in this business stay ahead of the curve and avoid wasting both their and their clients time?

When you change your client value offering and your sales model, you have to change the way the company supports these new efforts. Taking the time to evaluate your current structure and making changes to support the new model is critical to successfully executing on and delivering on your new value proposition. …

For our clients with a January 1 benefit plan renewal date, we have begun the work required to determine the appropriate program strategy, negotiate renewals, create communication pieces and organize logistics for the open enrollment meetings and subsequent employee enrollments. My company provides advisory services to both clients whom offer medical coverage through fully insured providers as well as those large enough to self-insure their medical plan with the services of a third party administrator.…