White Paper

Closing the HSA/CIP gap: a guide for employers

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Closing the HSA/CIP Gap

Is your HSA benefit delivering everything it should?

Health Savings Accounts (HSAs) are one of the most powerful tools employers offer supporting healthcare spending, long-term savings, and retirement planning. But for many employees, that value never fully materializes.

Why?
Because accounts often stall during the Customer Identification Program (CIP), a required identity verification step that prevents funds from being used if not completed.

Download the Guide

Practical strategies to close the HSA/CIP gap

This white paper reveals how CIP breakdowns impact both employees and employers—and what you can do to fix them.

What You'll Learn

  • Why HSA accounts fail to fully open—and how often it happens
  • The real impact of stalled accounts on employee finances and care decisions
  • Common causes of CIP failure (and how to prevent them)
  • How to improve completion rates with better communication and real-time support
  • The role of AI in accelerating identity verification and reducing friction