Fred Barstein

Fiduciary – an overused and often misunderstood term

It is nearly impossible for an adviser to effectively help an employer manage their DC plan without doing what it takes to make them a functional fiduciary. Realizing that many advisers, or those that were traditionally called brokers, could not become named fiduciaries, others that could do so used it as a weapon in head-to-head competition.

Advisers: Show value or risk commoditization

Over the past two years, fees charged by financial advisers to new mid- and large-market defined contribution/401(k) clients have been shrinking at an alarming rate. This decline is driven by a number of factors. As with many other trends, it is likely that deflationary pricing will move downmarket. More than ever, it is essential that advisers clearly define their value proposition to employers and participants who, for the first time, will be able to easily determine what they are paying as a result of the new disclosure regulations – or risk being commoditized competing on fees.

‘Radical changes’ looming for DC market?

While some people justifiably claim that the defined contribution/401(k) market is mature, there's a school of thought that believes the market is about to go through radical changes. Primarily, a broad-based realization that DC plans will become the main retirement vehicle for the post-baby boom generation, causing greater scrutiny, focus and hopefully innovation for all involved.

DC provider overview

Though the 401(k) and defined contribution market gets lots of attention from all sectors of society and has a significant amount of assets, there are only about 110 national providers and advisory firms focused on this market.

Advisers focused on the 401(k) market to double

Some experts are predicting that there will be fewer advisers focused on the 401(k)/defined contribution market. With greater competition, price pressure, more onerous regulations and increased fiduciary liability, that argument is understandable. But regardless of the pressure and challenges that the DC market poses, the number of elite advisers that focus on the DC market will double in the next five years because of the size of the opportunity.

Hard choices for Americans looking to retire

It is certainly not news that most Americans are ill-prepared to retire with 70% income replacement. We can blame high fees, which the press and regulators seem to focus on, and a decade of low or negative returns, but the real problem is that most participants are not saving enough and are not actively engaged in the process of preparing for retirement. Then, some industry professionals are still implying that their services are free. But with sweeping disclosure regulations about to become law, that myth will be quickly debunked. It's time to debunk other myths and tell plan sponsors and participants the hard truth.

Government intervention in DC plans offers big opportunities

In case you have not noticed, there has been a flurry of regulatory activity surrounding defined contribution plans and DC advisers in particular. While there will be greater disclosure requirements, more advisers will be considered a fiduciary and it will be harder for advisers to represent a DC plan and the participants at the same time. Experienced DC advisers can use this activity to further distinguish themselves and grow their businesses.

Where and what is the ‘alpha’ in a DC plan?

Defining and discovering "alpha" in participated-directed defined contribution retirement plans is perhaps the most difficult and important discussion in the industry today. Alpha in DC plans is very different than what asset managers pursue when they strive to beat their benchmarks, which is the hallmark of their abilities and ultimately defines their success. Alpha in DC plans is a measure of participants' success in replacing income within the plan.

Advisers, the new alpha

In all sectors of the financial services industry, there is an almost maniacal quest for "alpha," or performing above the norm. Careers, fortunes and even companies are made or broken on their ability to deliver alpha.

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