Discussing retirement is complicated. Its a subject rife with acronyms, which are mostly understood fully by those in the industry. The challenge is overcoming such obstacles to effectively communicate with clients.
That can be accomplished by avoiding industry jargon, no matter whos on the other end of the phone, J.J. McKinney said Monday during a workshop at the American Society of Pension Professionals and Actuaries annual conference at National Harbor, Md. Using acronyms can confuse a client, he said, and might be viewed as condescending. Know your audience and their state of mind, said McKinney, COO at Retirement Strategies, Inc. in Augusta, Ga., and one of three industry experts who used role playing to discuss best practices for communicating the often murky topics related to retirement.