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There is a huge (and often missed) opportunity where brokers and consultants can step in to help and keep their value proposition at the forefront of clients’ minds.

Many new health savings account holders don’t understand how to make the most of their accounts. Now is the time to guide them in the right direction.

The new year is typically a time when people take stock of their health and resolve to make changes for the better. It also provides a great opportunity for you to help your clients’ employees assess personal financial security and take steps to shore it up. This is particularly important, with more studies showing a direct correlation between someone’s physical health and financial well-being. With the rocky start in the financial markets this year, combined…

Those employers truly dodged a bullet. There are a couple advantages for starting this late in the game.

Commentary: Unlike overall wellness, where it applies to everyone, weight management is a very targeted thing, applicable to only a portion of the population. Don’t be afraid to say so.

Commentary: We need to address the journey as much as the destination, and that means delivering more effective financial literacy tools to employees.

Commentary: One misstep along the way and these clients could ruin their finances in retirement and be forced to either change their lifestyle or go back into the workforce.

Commentary: Potentially lower contributions are always conjoined with significant offsetting increases in PBGC premiums.

Commentary: If you cannot take the time out of your day to visit your clients, or their locations, or drive to visit a small prospect, why do you stay in this business?

Commentary: How a “go-to-them” strategy can improve plan outcomes.