Kevin Trokey

Founding Partner, Coach

Kevin Trokey is a coach and implementer of business strategies. He leads a consulting firm that works with benefits and insurance agency leadership, department managers, and producers to craft strategies and guide them to successful transformations and consistent growth. He has been a part of the agency system for many years – from to sales to agency operations – and knows what works, and what needs to change. Combined with his understanding of business and the changing landscape of HR/benefits, he creates true strategies of differentiation that speak directly to today’s decision makers.

Practice management

What holds producers back?

As I coach producers, I see one common theme that really seems to hold them back: a lack of planning and accountability. It's a shame, and completely unnecessary. For whatever reason, producers within agencies seem to be off-limits when it comes to setting expectations and monitoring (the right) results. I always hear, "As a producer, I have the ultimate accountability because I am paid on commissions."

By Kevin Trokey

October 1

Sales and marketing

4 steps to realizing your team’s sales potential

As a sales leader in your organization, one of the most critical functions you perform is to help young producers learn and refine their sales skills. And, yes, selling is a skill, not a personality trait.

By Kevin Trokey

July 1