Doretha Polite is redefining nonprofit perks

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Doretha Polite wanted to "redefine what is possible within the nonprofit sector" and in her role as human resources director at the Texas Civil Rights Project, she has applied the lessons she learned from the for-profit sector to demonstrate, as she explained, "world-class employee experiences are not limited to large corporations."

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Proving that requires a holistic approach to benefits across emotional, mental, financial, physical and professional wellness, while still catering to the unique needs of a mission-driven organization. 

Polite led the launch of trauma-informed mental health support, financial wellness education, professional development initiatives, fitness partnerships, and employee appreciation programs designed to strengthen engagement and retention in what she deems "a competitive nonprofit environment."

That strategy paid off, with the Texas Civil Rights Project recording a 25% improvement in employee retention from the previous year. Additionally, over 85% of employees participated in at least one wellness, engagement or professional development initiative throughout the year.

This included a partnership with an online learning platform with more than 20,000 online courses focused on leadership development, technical skills, communication, wellness and personal growth.

For all the success of the initiatives Polite implemented, she emphasized that "benefits are not simply programs, they are promises." 

That pledge guides Polite's benefits strategy, which was "developed in response to a unique and urgent challenge," she said, which is "supporting employees engaged in emotionally demanding civil rights work while navigating the realities of nonprofit budget constraints, rising healthcare costs, workforce fatigue, and evolving employee expectations around wellness and belonging." 

"Our workforce regularly supports communities experiencing trauma, crisis, and systemic inequities," she continued. "While deeply mission-driven, this work can create emotional exhaustion and burnout if organizations fail to intentionally invest in employee well-being. At the same time, the nonprofit sector continues to face increased competition for talent, healthcare inflation, and growing employee expectations for holistic support beyond traditional compensation."

Doretha will be honored at EBN's Benefits at Work conference in September, which you can learn more about here.


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