In an effort to reign in health care costs and improve employee health and productivity, a growing number of employers are investing in on-site clinics. In fact, according to health and human resources consultant Mercer’s Worksite Medical Clinics 2012 Survey Report, between 2010 and 2012, the adoption of on-site clinics by employers with 5,000 or more employees increased from 32% to 37%; and another 15% were considering adding one by the end of this year. Among companies with 500 to 4,999 employees, 15% had workplace clinics, with another 11% planning to add one by the end of 2014.

While on-site clinics do, indeed, support population health and health care cost containment – for both employers and their employees – convincing employees to use them can be challenging. This is why a personalized, proactive engagement strategy – one that educates and provides immediate opportunities for savings – is a must.

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