It’s no secret that many specialists, regardless of their field of business, rarely participate in internal corporate life and prefer to work remotely. These reasons can be related to several factors: Employees are not interested in taking part in company life, they do not share the corporate culture or company values, they do not see the point in their participation or do not receive bonuses for it.
As a result, employee motivation is most often based only on material values and rarely correlates with the company’s business, HR and marketing objectives. That means companies may face staff shortages as well as low motivation and involvement, and, as a result, employee burnout and high staff turnover. That’s when unconventional methods of increasing motivation and engagement come to the rescue, and gamification is one of them.
