Software company Salesforce.com has developed a cutting-edge approach to navigating the modern workplace’s social media environment. The organization has embraced the transparent and often disruptive nature of social media, harnessing new tools to connect and engage with employees.
“I’ve always been a bit of a disrupter in HR,” admitted Monika Fahlbusch, senior vice president of employee success at Salesforce.com, during a session at the Great Place to Work conference. But now, she said, the time has come to discuss how HR professionals must change their workplace perspectives and practices.