Last month, I discussedthe use of social proof and how it can help you close more business, get more referrals and make your accounts competitor-proof (July 2013, "The power of social proof," p.22).

This month, I want to focus on the use of LinkedIn to generate tons of warm leads that can easily be converted into new clients over time. Follow the tips in this article and I will guarantee that you acquire at least one new client within the next 120 days.

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