Turns out, older workers dont think Facebook is just for younguns. Stats from Nielson Online (yes, the same Nielson that monitors TV ratings) show that from April of 2008 to April 2009, minutes on Facebook have multiplied by 700%, and the biggest surge is not among teens or college students its among adults age 35-49, and a big jump also comes from 50-64 age groups as well.
As glad as we are that older workers are embracing Web 2.0 tools, we know the biggest concern for pros is: Are these adults Facebooking on their own time, or is it coming at a productivity price? With the increased Blackberry use, many of the baby-boomers are using these devices to reconnect with high school and college pals and take quizzes while riding on buses, trains, and taxis.
For employers are concerned about extra Facebooking on their dime, Spector 360 offers their services software that keeps track of everything being done on office computers, from Google searches to leaking company information. It will also alert when employees are taking extended breaks by letting the employer know when and how often they log in and out of social networking sites. For more information, visit the Spector 360 website at www.spector360.com.
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