Andrew Sykes

Andrew Sykes

Chairman

Andrew Sykes, Chairman of Health at Work (HAW), is a qualified actuary, a licensed health insurance broker, an HIAA managed health professional and an accomplished speaker on the topic of consumer-directed health care and wellness. He has worked on four continents in these areas having started and run NMG Consultants and Actuaries for 15 years and has consulted with some of the world’s largest companies (including Shell Oil, McDonald’s, Nokia, Unilever, BHP Billiton, SAB Miller and many others). He is the lead consultant to the Douglas County School District (Colorado’s 3rd largest school district) and the key architect behind their vision to become America’s Healthiest School District by 2015. Andrew served as the Chief Wellness Officer for The Vitality Group before starting HAW.

Motivation counts for nothing if employees feel powerless

Almost all efforts to drive participation in wellness programs focus on motivation. Initiatives like inspiring messages, rewards and incentives, attempts to "make it fun," readiness-to-change surveys and activity tracking often try to address what common sense tells us is missing: People simply lack the motivation to change.

With wellness, ignorance is bliss

Most wellness programs assume that the first step to changing habits is education. Whether in the form of a wellness website, nurse line, wellness fair, lunch and learn, newsletter or paycheck stuffer, the assumption is always the same: If people only knew what good health habits were and why they should practice them, they would surely make the right choices. If you, too, think that education is an effective behavior change tool, think again.

If your wellness strategy is a vehicle, pay close attention to the dashboard to assess key gauges on program outcomes

Over the last three months, I've questioned the validity of health risk assessments and the ability of biometric-screening data to powerfully track wellness program performance. This has prompted many readers to ask, "So what do you suggest instead?" If you think that tracking wellness program performance, return-on-investment and cause-and-effect is impossible, think again.

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