Almost all efforts to drive participation in wellness programs focus on motivation. Initiatives like inspiring messages, rewards and incentives, attempts to “make it fun,” readiness-to-change surveys and activity tracking often try to address what common sense tells us is missing: People simply lack the motivation to change.
Therefore, if we can “up the stakes,” threaten, bribe or convince people that they should change, we will help them over this motivation barrier and new habits will emerge. If you think a lack of motivation is the main problem, think again!
