News Feed

Over the past two years, fees charged by financial advisers to new mid- and large-market defined contribution/401(k) clients have been shrinking at an alarming rate. This decline is driven by a number of factors. As with many other trends, it is likely that deflationary pricing will move downmarket. More than ever, it is essential that advisers clearly define their value proposition to employers and participants who, for the first time, will be able to easily determine what they are paying as a result of the new disclosure regulations - or risk being commoditized competing on fees.

On July 1 - when fee disclosure regulations go into effect - there may be questions about advisers trying to reduce their fees. They should keep in mind that in some cases a plan sponsor's ERISA counsel may perceive that action as an admission of guilt that previous fees may have been excessive or unreasonable.

Michael Dermer, president and chief executive of IncentOne, works with health plans, health service companies and self-insured employers to boost consumer and provider engagement. The Lyndhurst, N.J.-based company launched its first incentive program in 2004 and now has more than 350 customers.

Smaller employers have historically been hesitant to self-fund their health plans because they commonly perceive it as suitable only for large companies. Done right, self-funding an employee health benefit plan can be a smart long-term strategy.

Clients that measure every task in terms of immediate ROI are not getting to the heart of the corporate wellness program - the health of their employees.

There are questions about the future of the group long-term care market, as two insurers have stopped offering the product in the past 17 months.

While the ever-rising cost of health care continues to be a top concern for employers and employees alike, there is at least one employee benefit headed in the opposite direction. "I always facetiously use the phrase 'life is cheap,' says Bob Harnett, vice president of Lutherville, Md.-based Silberstein Insurance Group. "Life insurance on an employer-paid basis has gotten to be very inexpensive."

In some ways, the perspective a number of employee benefit brokers and advisers take on social media in the workplace reminds me of views held by many employers - at least in the beginning - on the value of workplace wellness programs. Both social media and wellness have their enthusiastic, devoted supporters, as well as skeptics who question the level of time commitment required to be successful and the resulting return on investment, which can be difficult to track.

Within 30 minutes of being contacted, insurance agent Dal Watson had already added this reporter on most of his social media sites - Google+, LinkedIn and Twitter. And doing so with clients has brought him and other brokers who are on social media increased business, better reputations and stronger connections.

As the challenges mount for benefit advisers to prove their value to clients, one of the main questions I think we should consider is can we help HR? And if so, how? What are the solutions that help HR be more effective to their organizations? Is it possible that benefit advisers might be able to help HR have a more strategic seat at the table?