In normal times, industry conferences are fine opportunities for colleagues to connect, reconnect, learn and network. But “normal” exited stage right when coronavirus entered. Now, the prospect of advisers shaking hands with hundreds of strangers suddenly seems like a shaky proposition.
In the wake of the Covid-19 outbreak, advisers across the U.S. are faced with tricky decisions regarding previously taken-for-granted behaviors in a people-driven industry. Adviser reactions are running the gamut from extreme caution to fatalistic.
