Millennials will make up roughly 50% of the U.S. workforce by 2020 but, according to a recent study from Aon Hewitt, they are also the most difficult to keep engaged. As technology trendsetters and early adopters in their own right, this generation has the potential to serve as ambassadors for creating a culture of health in the workplace if employers engage with them in a way that resonates. For example, the Keas Millennial Workforce survey shows:
While millennials may likely be the most savvy when it comes to monitoring their health and tracking their progress towards health goals, employers will find that this group needs monetary motivation to transition this enthusiasm to the workplace. Of this group, 55% said it would take a cash incentive to convince them to participate in corporate health programs at work, and 38% (more than any other generation) want their employers to provide them with cash-based incentives to improve their health.
Register or login for access to this item and much more
All Employee Benefit News content is archived after seven days.
Community members receive:
- All recent and archived articles
- Conference offers and updates
- A full menu of enewsletter options
- Web seminars, white papers, ebooks
Already have an account? Log In
Don't have an account? Register for Free Unlimited Access