Blogging your way to a better business

Published Updated 5 Min Read

For Jeff Rose, founder and chief executive officer of Alliance Wealth Management in Carbondale, Ill., one of the best ways to communicate with existing clients and to attract new ones is through his blog.

Rose said he read an article about blogs a couple of years ago that piqued his interest and “I just kind of dove right in.” Now, he said, “The blog is kind of the landing pad for most people that come and find me.”


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