A new wave of college graduates is set to join the labor force, eager to sign up for health insurance and start their 401(k). Yet they will need help from benefit managers and leaders to understand their options.
Gen Z are less satisfied with their benefits compared to other generations, and are less likely to stay with their current employer for another two years, according to a 2024 wellness survey from the Employee Benefit Research Institute and Greenwald Research. Benefit leaders will need to address dissatisfaction and create pathways for long-term growth if they want to retain this new crop of talent.
