Despite their “constantly wired” reputation, Generation Y employees don’t use online resources such as forums or blogs to access voluntary benefits information any more than other workers do, according to new research. And they’re significantly more likely than other workers to turn to a family member or friend for information.
Gen Y also tends to be less financially stable than other generations, says Colonial Life & Accident Insurance Company in its recent white paper “Pump Up Productivity from the Next Generation: Build Voluntary Benefits into Workplace Strategies to Attract, Engage and Retain Generation Y.”
