Guess which demographic group is joining the ranks of the affluent the fastest? No, not baby boomers. The rising wealth accumulators are Gen X and Gen Y investors, making younger workers prime targets for employer-based financial and retirement planning education initiatives.
Investors under age 45 account for one-third of all Americans with more than $100,000 in investable assets, up from 20% in 2010, according to Meredith Rice, senior project director at Cogent Research, a market research consulting group.
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