Joe Markland

The benefits market is undergoing a transformation and few operations seem fully prepared.

This move sends a signal to advisers that things are no longer business as usual, says Joe Markland.

Commentary: Creating a differentiator to open new doors when you are an adviser without a big venue to display your talents can be a challenge.

Commentary: Changes will attack the costs of health care and trickle down to benefit brokers. These outsiders may or may not see the broker as a valuable resource in their future world, says Joe Markland.

Commentary: The company’s new tactic of comparing itself to brokerages across the country “goes beyond the line of ethical standards,” says HR Technology Advisors' Joe Markland.

Commentary: Is the way I think hurting my business, or is there a lot of groupthink going on? Should I do the opposite of what I think, like Seinfeld’s George Costanza, asks Joe Markland.

Commentary: Big financial moves such as the merger between Willis and Towers Watson announced this week can be quite interesting; and if you study them they may actually tell a story about where these firms think the market is going.