Reflecting on the Affordable Care Act’s 2014 open enrollment, former Secretary of Health and Human Services Kathleen Sebelius and Kentucky Gov. Steve Beshear said it was a tough process but in the end yielded impressive results due to some key factors.

Speaking at exchange conference on Tuesday sponsored by Enroll America, a multistate grassroots campaign to help enroll millions of uninsured Americans, Sebelius, in her first public remarks since leaving HHS, said enrolling people in states where state governments didn’t cooperate was difficult and, as open enrollment neared, opponents of the Affordable Care Act had spent nearly $400 million, compared to HHS’s total ACA outreach budget of $70 million.

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