Benefits Think Voluntary confession: Brokers spill what they look for in a voluntary carrier

Published Updated 2 Min Read

Chances are, you have concrete criteria (and perhaps some softer considerations) you’re looking for when you’re selecting a broker. Ever wonder what criteria your broker looks for when they shop for a vendor for you?

A new survey from Colonial Life offers you a peek into brokers’ decisionmaking process when selecting a voluntary benefits carrier to recommend to employer clients. According to the survey, brokers most look for a carrier’s:


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