For benefits professionals, delivering bad news is part of the job whether you like it or not. Putting together an employee benefits package is a difficult balancing act – you want to offer your employees the best benefits possible, but benefits are expensive, costs are rising, and budgets are shrinking or staying the same. All too often, even the most generous employers find themselves having to make difficult changes to the benefits they offer each year. So how can you deliver that news in a way that ensures employee trust and respect?
In this lively, one-hour webinar, benefits communication expert David Daskal will share eight tips for delicately and strategically delivering less-than-happy corporate news in a way that is transparent, considerate and professionally responsible. Specifically, you’ll learn:
- Why and how most corporate communications fail – and what you can do about it
- How to develop a communication strategy around delivering negative internal employee communications – especially related to benefits
- How to align benefits communications with corporate outcomes and employees’ needs
- Time-tested, actionable strategies for communicating benefits changes, both good and bad