How to use humor to engage employees during open enrollment
Open enrollment and humor walked into a bar…and you know what? Employees loved it! Humor can surprise employees and put them in right mood to make better decisions, and during open enrollment in particular, humor is a powerful tool you can use to motivate employees to act on your important messages and make decisions that lead to better financial outcomes.
In this webinar, benefits communication expert and professional funny person Nate Parkes will share 9 tips and tricks you can use right away to thoughtfully incorporate appropriate humor into your open enrollment communication strategy to get the results you want. Specifically, you’ll learn:
- What behavioral science has to say about humor and learning – and techniques you can use to incorporate humor into your communication strategy
- How to build an open enrollment communication campaign where humor plays a supporting role
- How to use humor in your open enrollment flyers, mailers, emails, live presentations, and webinars in a way that doesn’t irritate people or distract from your message
- And more!