Benefits Think The science behind ‘the magic thank you note’

Published 9 Min Read

Anyone else find it terribly ironic that I’m the one preaching the importance of writing personalized handwritten thank you notes and now I’m writing, via a keyboard, a mass thank you to everyone who has expressed genuine interest in what my original note said? I guess that makes me somewhat of a hypocrite — please forgive me.

I’ve shared my story with thousands of commission only sales agents and interns that I’ve hired, trained and developed over the years, and I’ve always received positive feedback and interest in what my note said. However, I’d be lying if I told you that I was expecting nearly 300 emails, messages, comments, and phone calls with so many personal stories, opinions, beliefs, and genuine interest inquiring about my note. [Read my original post, “Jimmy Fallon shouldn’t be the only one writing thank you notes,” here.] To the hundreds of professionals who have taken the time to reach out and contact me: I thank you very much for your kind words and interest and I hope that my magic note lives up to all the hype I have inadvertently created.

Eric Silverman
Founder and owner

Eric Silverman is founder and owner of Voluntary Disruption, a division of Silverman Benefits Group.


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