Views 5 priorities for employers developing effective well-being programs

Published 2 Min Read

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The coronavirus pandemic has stripped the world of its daily routines and brought an unprecedented amount of uncertainty into every aspect of people’s lives. According to a recent report by the Society for Human Resource Management, over 40% of employees feel hopeless, burned out or exhausted after a day’s work because of stress resulting from COVID-19.

Read more: WFH loneliness is the latest virtual challenge for employers

More than 80% of the employees surveyed believe everyone at their company is offered the same resources, regardless of individual needs and goals. Additionally, over half of workers say they have received irrelevant support. Employees need support for all areas of their well-being, be it physical, financial, emotional or social health. Naturally, priorities and hardships vary based on factors like a person’s age, gender, marital status, living conditions, wages and more, and each individual requires support in different areas of their life.

Knowing this, employers should not apply a one-size-fits all approach when developing a well-being program. The absence of personalized support results in lower engagement and thus is a waste of time and money that could be better allocated to support a workforce. Leveraging technology like machine learning and advanced analytics can provide employers with valuable insight into the individual needs of their employees so they may tailor their well-being offerings accordingly.

Chaz Hinkle
Senior vice president

Chaz Hinkle is the chief people officer and senior vice president at Welltok


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