Corporate giving and volunteering initiatives show employees that what they care about also matters to their employer. As doing good becomes ingrained in company culture, the positive effects reverberate throughout the organization.
A study by Fidelity Charitable found 81% of employees want to work for a company that demonstrates socially responsible business practices, and NonProfit Pro data found that 63% believe workplace giving programs better connect them to their coworkers. Leaders are seeing the positive effects among their workforce as well, with a Boston College study showing that 66% of executives find employee morale is the greatest benefit of corporate social responsibility (CSR) endeavors.
