You see her at insurance industry events accepting awards. Each time you log onto LinkedIn, you encounter yet another post about how she’s “honored” to be considered for yet another opportunity, “humbled” to be trusted with additional responsibility. What’s the secret to this rival broker’s success (and potential hubris)? She’s most likely mastered block strategy — and you can, too!
A block strategy is an approach in which a broker moves beyond isolated deals to build scalable, strategic momentum with the right employers — all under one aligned carrier or program strategy, often used with captive structures. Indeed, savvy brokers are reshaping their entire book and market success with coordinated, high-performing blocks.
