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Sponsors of the largest U.S. defined benefit pension plans are deepening their risk-management focus on plan liabilities and are increasingly viewing plan assets in the context of liabilities, according to a new study from MetLife released Wednesday. Amid ongoing economic and regulatory uncertainty, the top two risk factors identified as most important to plan sponsors today continue to be liability-related: underfunding of liabilities and asset and liability mismatch. These two risks are followed in the importance rankings by asset allocation and meeting return goals, two investment-oriented risks.

In a difficult economy, you have to be even more adept at creating value for your clients and their employee population. You need to go beyond being perceived as the point of access to benefits product information and services, and transcend your client's expectations. But that's no small task. How can you do that in these economic conditions when most are being forced to do more with less? Well, the best way we know is to create a multi-year benefits strategic plan. And now is the perfect time of year to initiate such discussions with your existing clients and prospects as well. It is a powerful planning process that will enable you to guide your client's benefits planning for the future.

Voluntary benefits have been a growing trend for almost 15 years. Recent surveys show employee-paid benefits are on the minds of brokers, employers and the workforce alike. According to a 2011 study by LIMRA, 30% of U.S. employers are considering adding a voluntary benefit to replace employer-paid and contributory benefits within the next two years - affecting between 19 million and 45 million employees. These numbers aren't surprising. Even with slight improvement in the U.S. unemployment rate, employers have responded to the poor economy and rising health care costs by making the tough decision to shift the costs of certain benefits to their employees.

Are you still using just a hammer in your benefits practice? Too many benefit brokers have been showing up at the jobsite equipped only with the hammer of health insurance, limiting their ability both to add new revenue and to be consultative and solve other HR problems.

In the two years since the Patient Protection and Affordable Care Act's passage the health care industry has seen a flurry of activity. And much of this activity has been around technology innovation related to health insurance exchanges, but there are other technologies in the works as well. Here is a retrospective on the last two years of technology innovation, which also serves as a good indicator of where technology will likely be going in HIT as it may relate to PPACA.

Let's look at the use of power for selling and properly managing a sales staff. We are definitely talking about transformational leadership with these two applications.Leadership is the use of power and influence to direct the actions of followers toward others to goal achievement. I define power as the ability to influence the behavior of others and resist unwanted influence in return. The existence of either or both does not, however, mean that you will be able influence anyone. That is where the strength of the leader comes in.

Over the last two months I have discussed the use of video and article marketing in growing your business. This month, I am going to focus on public speaking, which is a great complement to the work that you have done during the past two months.

While some people justifiably claim that the defined contribution/401(k) market is mature, there's a school of thought that believes the market is about to go through radical changes. Primarily, a broad-based realization that DC plans will become the main retirement vehicle for the post-baby boom generation, causing greater scrutiny, focus and hopefully innovation for all involved.

Big shifts may be coming in how retirement plans are managed after the Labor Department announced the final version of its rules under Section 408(b)(2) of ERISA, which require broker dealers to disclose their services and fees to plan sponsors for individual plans.

The American Association for Critical Illness Insurance estimates that about one million Americans now have CI insurance protection. It's a good thing too, as nearly two-thirds of U.S. bankruptcies are the result of medical expenses, the association reports.