Benefits Think 3 reasons to make financial education your business’ side-hustle

Published 5 Min Read

Employee reading
Adobe Stock

Most businesses don’t start out with the idea that they will moonlight as financial educators, but financial education has become an increasingly important component of workplace benefits programs. That’s partly because the workplace has evolved to become a major engine driving personal financial growth for many of us — from healthcare to income, retirement to education planning, and beyond, it’s often centralized through workplace benefits. And as employees increasingly view their companies as perhaps the first stop when tending to their personal financial needs, they also increasingly turn to their companies for personal financial support. 

Adequate education can help your employees navigate their workplace benefits and wider financial lives with greater dexterity, ultimately helping to alleviate financial stress, motivate leaders, and create a culture that fosters a more productive enterprise. Let’s unpack three key reasons why educating your employees and prospective talent on the connections between your workplace benefits and their real-world financial outcomes is strategically important for your business.

Kate Winget
Managing director, chief revenue officer

Kate brings more than 20 years of experience in the financial services, technology, and workplace benefits industries. Her organization and responsibilities include sales, relationship management, … Read full bio


For reprint and licensing requests for this article, click here.


More From Employee Benefit News

Sign Up Form

Login Modal Form